Top Reasons Why Your Mail Order Business May Fail
By DeAnna Spencer
Read, study and digest this list and with you in mind,
evaluate which one or more of these causes for failure could
become a barrier between you and success.
1. Lack of a Positive and Well Defined Purpose for Your
Business Idea.
Success will elude all who do not have a high primary
purpose, idea or goal at which to aim. With evaluation and
desire, you'll arrive at a decision knowing exactly what that
goal is or isn't. Lacking a fixed goal is one of the major
causes in over 90% of all failures.
2. The Lack of Ambition to Rise Above Mediocrity
How much hope is there for a person who doesn't care
whether he improves his lot in life? Either that person is
lazy, fears or is naive. The requirement is to elevate one's
self in business, life and to achieve any kind of success, and
one must pay the accepted price.
3. Lack of a Sufficient Education.
This hindrance can be overcome by attending a class(es) to
improve what you feel will aid you towards a greater knowledge
of your idea, plan or business. The primary education begins
with learning how to get whatever one wants in life without
violating one's own values or the rights of others. If this
knowledge is effectively and persistently applied, it can be
described as an education in itself.
4. Disregarding Self-Discipline.
Self control of thoughts, actions and desires is achieved
by accepting always, only positive mental patterns and
dispelling all negative influences.
5. Practicing Procrastination.
Allowing yourself to put off and wait for when the time is
right to begin, continue or finish fulfilling your goal. By
beginning and continuing on you'll fully realize that the
right time is now. Avoid the habit and apply you ability and
experience to accomplish it now and not let today's duties be
a late arrival.
6. Not Being Persistent About Persistence.
Not knowing how or not having any desire to quit day in or
day out if and when confronted with a tough break, Murphy's
Law, or an uncontrollable circumstance, makes for a perfect
positive asset - by not accepting it as a setback, but as a
lesson and self motivator to continue on.
7. Having a Negative Personality.
All hope is lost when a person wanting success continuously
turns people away by saying, doing or thinking contrary to
accepted positive behavior. Success is achieved when
co-operating with others and in return receiving cooperative
attitudes. A win-win situation!
8. Wanting Something for Nothing.
Crooks, gamblers, cheats, scams, intimidators and plain
dishonesty have affected many people who have, are or will
become victims of the "something for nothing" instinct of real
losers. Much has been written on this subject. The title
should read "Work and Do Something Good and Be a Winner".
9. Not Understanding the Strength of Decision Making.
Efficiency, productivity, co-operation, profits, growth,
trust, respect, etc. is a direct result of successful people
who are able to make the right decisions quickly when the
opportunity presents itself or change a decision, if at all
necessary, slowly and cautiously. The opposite of that,
failure, is a result of people who are slow to reach
decisions, if they can at all, or who more often quickly
change decisions. Indecision and waiting for the right time go
hand in hand. Make a decision now, stick to it, in order not
be a failure.
10. Being Over Cautious.
Don't let over-caution deprive you of making the right move
at the right time. Do not hold back on making decisions. After
a period of evaluation of your project's direction, value,
resources, potential, costs, finances, and the demand, you can
make a wise decision. When you decide that any or all of these
considerations will benefit you and your project, that it has
a lot of merit, then you must make a positive forward
decision.
11. Unsure or Wrong Selection of a Business.
Avoid accepting a sugar-coated offer or idea. Under the
sugar there may be a sour smell just waiting for the
unsuspecting soul. Research the plan and dig up all the facts
to familiarize yourself with the complete picture. Seriously
consider just how you will fit into becoming a part of or the
whole picture of the operation and the financial obligations
before and during your involvement. Finally, if your decision
is to enter a business, consider and choose the one where
you'll feel most comfortable with, the one you understand and
most of all, the one you can afford.
12. No Concentration of Effort.
Always concentrate on every aspect of your business plan.
It breeds desire, knowledge, familiarity and results. Avoid
straying into an unrelated direction, creating distractions
that break the momentum of continuity. Concentration will
reward you with quicker completion, a quality product, faster
and better customer response and profits.
13. Lack of Controlled Spending.
How much you spend and for what purpose should start with a
need list. Over and above all, the basic equipment and
supplies will always be determined by the growth, production
and profits derived from increased sales. As your business
grows, so does the need for faster completion and movement of
the products, record keeping, customer lists, etc. Spend if
you must, but move with preparedness and be certain the new
equipment justifies the cost in terms of purpose and
expediency.
14. An Absent Feeling of Enthusiasm.
Enthusiasm is an offspring of desire. Never be willing to
accept a 9 to 5 mentality which leaves no room for the
following: confidence, effort, willingness, progress, and
desire to grow. Your enthusiasm can affect you, your
co-workers and others and is always accepted and welcomed.
15. Being Intolerant.
Anyone with an idea or plan must also be of the mind to
accept new thoughts, when it comes to tolerating advice,
comments, criticism and opinions, in order to further
understand, create, solve and acquire knowledge when dealing
with a business or for that matter, with life itself. An open
mind is what usually overcomes the competition.
16. Unable to Co-operate with Others.
This behavior is detrimental to success for two main
reasons: without co-operation one can jeopardize oneself with
one's job or with that big opportunity that just might come
along. This negative trait is so detrimental that no informed
business person would ever accept it.
17. Deliberate Dishonesty.
Any dishonest person that commits any dishonest act, has to
realize that what has been done, cannot be undone. A self
examination, coupled with a sincere desire to acknowledge it,
can avoid any such further behavior. Being dishonest by choice
is permitting oneself to become a prime candidate for
increasing and more serious acts of dishonesty. Such a person
is not fully aware just how far it will go and how it will all
end.
18. Egotism and Vanity: All for One.
This type of person's train of thought is aimed in only one
direction - his own. This person has shut down all the avenues
of thought in order to recognize his own happiness, progress,
knowledge, wealth or success. His only escape from this
dilemma is when he fully realizes why he is not accepted,
asked to co-operate, asked to share or asked to lead.
19. Guessing Without Thinking.
What is your value worth if you guess at making decisions
or choose a direction or create multiple answers? Knowing,
understanding an accepting totally whatever it is you are
involved with, takes the guess work out whenever it comes time
for you to make wise and accurate decisions. Knowing how and
when to make good decisions will show up in many areas of your
business. The physical part of your growth will be staring you
right in the face... But the profit growth, on computers and
charts tell no lies.
20. Start Up Capital
Spare time - full time - retail location - office -
factory. Everyone requires different arrangements, sources,
and information, to fill a need. By calculating equipment,
material, labor and up front cash, you can pretty much arrive
at a good ballpark figure as to what amount you should have to
start to begin operating your business. You may wish to write
or contact owners with a similar business. Always ask the most
vital questions first. You may be surprised at all the help
and information you receive.
This is the list of strengths and weaknesses which you must
seriously understand before you go forth in any business. It
is your greatest asset to know what you strength is... BUT
equally as important is knowing your weaknesses and making a
vow to correct them.
Write your own ticket and make life yield what you want and
ask for.
Copyright 2004 by DeAnna Spencer
Are you content with your advertising budget?
Schedule a coaching session with Frugal Solutions Expert,
DeAnna Spencer.
She will design an affordable online advertising plan for you.
Contact her by sending an email to deanna.spencer(at)gmail.com
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