Business Partners &
Marital Partners Will The Marriage Survive - Part 2
In the last issue, we concluded
by saying that keeping your business and personal
relationships separate is very important to the
survival of both your business and your marriage. In
this issue we will talk about how to achieve this
goal.
One of the most important ways
to accomplish this is to set up distinct business
hours, and when they are over, don't discuss business,
concentrate on your relationship. It is difficult, but
make a concentrated effort at it. Confine your
business discussions to business hours or set aside a
specific time to discuss the business.
For example, take the last half
hour of the day, and discuss the business day; any
suggestions you have, what was accomplished, what
needs to be done tomorrow, during the week, how are
the monthly goals you set at the beginning of the
month progressing. Remember to couch any criticisms or
suggestions in a positive vein. Think of how you felt
in the work situation and how supervisors dealt with
you when making suggestions. Negatives only cause
resentment. They do in the corporate arena, and even
more so, when dealing with a spouse you must live with
24 hours a day. Be sure to set aside time for each
other-go for walks, out to dinner, or just for a drive
with your spouse. Do not discuss business.
You should have outside
activities that are not business related. If not, join
a group that interests you. It will allow you to meet
with others who are not connected to your business.
Running a home-based business can be very lonely;
getting away from the home, and having outside
interests is imperative.
In addition to the problems
inherent to couples running a business, starting a
home-based business presents its own set of problems
and questions. Before you start be sure to ask
yourself the following:
1. Are you self-motivated?
Organized? Able to prioritize your work? You will no
longer have a supervisor or a boss to tell you what to
do. You will be the decision maker. You will have to
motivate yourself. One way to accomplish this is to
use a To Do List and stick to it. In addition, set
definitive business hours, and stick to them.
2. Will you be able to deal with
the isolation? You will no longer meet people in the
halls, congregate around the coffee pot, or take a
break to talk with your co-workers. To combat the
loneliness and isolation be sure to join groups that
meet outside the home, or schedule luncheons with
friends and associates.
3. Write up a business plan. Be
sure the business is something that interests you. You
might want to start on a part-time basis, and grow
from there. Research the business carefully, make sure
there is a market, and the competition is not
overwhelming.
4. Be sure you have at least six
months living expenses set aside. This will give you
the time to work through the marketing strategy
outlined in your business plan, and avoid bad
marketing practices. In addition, if changes need to
be made, you can do so, without monetary concerns
becoming an issue.
5. Be sure your office space is
located in a separate room or area of your home that
offers the least distractions. A separate office is
best, especially if you are meeting with clients.
Remember to always present a professional appearance.
6. When will you do your regular
household chores? Make up a schedule of when you will
deal with them. Some individuals find getting chores
done before the start of the work day is best. At the
end of the day, close your office door and then deal
with the remaining household items that need to be
handled. Time management will be a very important
factor in running a home-based business.
7. For husband and wife teams,
it becomes imperative to have some form of disability
insurance for each other. Remember, even though your
partner may be your husband or wife, he or she is
still your business partner. An accident or illness to
one of you can severely impact the operation of the
business.
A business is only as good as
you and your partner make it. It takes a lot of
dedication, time and energy to run a business, whether
it is home-based or not. It can be a very rewarding
experience. Think carefully, and ask yourself a lot of
self-searching questions before you begin.
Article by Chuck & Sue DeFiore of
Home Business Solutions, helping folks start
successful home based businesses for over 19 years.
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