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Call Center -
Answering Service & Telecom Firms
Telecommunications Act of
1996
One of the biggest impacts
ever felt by the telecom industry has been at the hands of the
Telecommunications Act of 1996.
Call centers and answering
services have to, by law follow the instructions in the act,
or face heavy fines and penalties. Among the restrictions
imposed on call centers are no calling after 9pm, unless the
answering service or call center has a business relationship
that is ongoing. So if it is a client already or even an
inquiry for call center services, we can call anyone. But if
they are not a client or they don't have a business
rleationship, then we cannot call them no matter what state
they reside in.
The Government released a
Report Summary that was interesting:
The Report answers four basic
questions the Commission laid out in the Notice of Inquiry
that it issued earlier this year:
- What is advanced
telecommunications capability?
The Commission retains its current definition:
infrastructure capable of delivering a speed of 200 kilobits
per second (Kbps) in each direction, while the Commission
denominates as "high-speed" those services with over 200
Kbps capability in at least one direction.
- Is advanced
telecommunications capability being deployed to all
Americans?
- There were a total of
approximately 2.8 million high-speed and advanced services
subscribers, as of December 31, 1999.
- 1.8 million of these
subscribers are residential or small business customers.
- Approximately 1.0
million of the 1.8 million subscribers subscribe to
services which meet the Commission's definition of
advanced services (services with speeds in both directions
of at least 200 Kbps) - this is a three-fold increase from
the previous year.
- In the First Report
there were approximately 375,000 subscribers to advanced
services as of late 1998. This total consisted of at least
350,000 subscribers to cable modem service and at least
25,000 subscribers to DSL.
- The penetration rate for
advanced services more than tripled from 0.3% of
households at the end of 1998 to 1.0% at the end of 1999
(the penetration rate for high-speed and advanced services
was 1.6% at the end of 1999).
- Of the 1.0 million
subscribers to advanced services, approximately 875,000
subscribed to cable-based services and approximately
115,000 subscribed to asymmetric DSL, with the remaining
balance subscribed to other media. Compared to the totals
in the First Report, cable companies increased their
subscribership approximately three-fold and local exchange
carriers increased their DSL subscribership approximately
four-fold.
- Fifty-nine percent (59%)
of the zip codes in this country have at least one
subscriber to high-speed services, and ninety-one percent
(91%) of the country's population lives in those zip
codes.
- Is overall deployment
reasonable and timely?
- The Commission concludes
that the deployment of advanced telecommunications
capability to all Americans is reasonable and timely at
this time, although it identified certain groups of
consumers that are particularly vulnerable to not
receiving advanced services in a timely manner.
- Those outside of
population centers, including rural customers, are
particularly vulnerable to not being served by market
forces alone (there is at least one subscriber to
high-speed service in 57% of our sample of small town zip
codes, compared to 19% of the most sparsely-populated zip
codes).
- Survey data indicates
that low-income consumers are particularly vulnerable to
not having affordable access to high-speed services. Of
the zip codes with the lowest household income, only 42%
include a high-speed subscriber. On the other hand, data
show that, of zip codes with the highest household income,
90% include a high-speed subscriberWhile our data
indicates many low-income, inner city neighborhoods are in
zip codes with broadband subscribers, we can not tell from
our data if infrastructure is evenly available within
these zip codes.
- The survey data,
collected by zip code, does not provide the detail
necessary to reveal whether subscribers are members of
minority groups. Consequently from that data, we cannot
draw conclusions about the availability of high-speed
services to discrete minority groups. However, looking
more broadly at certain statistics about minority
households, the Commission concludes they provide a strong
indication that minority customers are particularly
vulnerable to not having access to advanced services.
There is one thing about the
FCC and government in general that everyone in all call
centers and the telecom in general should know. They are the
problem, not the cure. Government hampers private Industry in
it's ability to innovate and expand. If a call center
needs to innovate, it is the government that hampers that
innovation. Usually it is under the guise of the general
welfare. There is this sense of us all needing powers above us
in the telecom industry to tell us all how to act and what to
do.
The real result of all of
this is rather than protecting the consumer from intrusion,
the act has caused lower employment in the answering service
industry by creating roadblocks in the industry.
Imagine a Do not call list
one foot thick. Then image us in the answering service
having to call people and having to look up their names prior
to calling. The task is a daunting one, and one better left to
outsourcers in India using the auto dialers if you ask me. But
that is not what we do at our company.
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