How to Improve Your Online Meeting
What is the #1 improvement you would like to make in
your online meeting--that is, your audio conference, web
conference, or video conference meeting? We ask this question of
tens of thousands of people, and they always come back with one
primary answer: Interaction.Have
you noticed that interaction has nearly disappeared from the
majority of online meetings? You know its symptoms:
- Everyone is multi-tasking, rather than
interacting with each other. Processing email is producing
higher value than the team meeting, and that’s the most
important indicator that something very wrong is destroying your
team performance.
- People dial into the same audio bridge,
but only one or two people dominate the session. The rest are
dead silent. Who even knows if they are even there at their
desk?
- The leader asks a question, and no one
answers. The silence is deafening as we wonder if anyone is
really listening.
- The leader directs a question to a
specific person, only to hear that person reply, "I am sorry,
but could you repeat that question again?" Well, I'm sure
fooled. Are you?
- Someone tells a really funny joke, but
the mute button hides any laughter. A moment that could have
bonded the team ends up being sterile and uncomfortable.
Sound familiar?
Virtual teams don't have time by the water
cooler like same-site teams. The only time they have to interact
together is when they link up for their weekly web or audio
conference call. In fact, research shows that they interact 84%
less frequently than same-site teams. That makes their live,
interactive moments together in the weekly meeting really precious
and rare.
So, if people on your team are
multi-tasking during your team's online meeting, it's no wonder
why 7 out of 10 people feel so disconnected at work in global
companies. No team was ever built by watching slide shows or
listening to someone talk. The ONLY path to high performance comes
from raising the quality of their interaction together in every
online meeting. The impact of NOT interacting is
catastrophic on building motivated, committed teamwork. When
virtual teams fail to interact richly enough.
- They fail to build essential levels of
trust.
- They fail to establish rapport.
- They fail to create solutions together.
- They fail to leverage the diversity of
its long-distance participants.
- They fail to collaborate on issues that
matter to them and the company.
- They fail to participate in the result.
- They fail to feel energized by the
team's work, and don't give their best.
- They fail to have fun.
When they fail to interact in an online
meeting, they also hold back results--big time!
- They produce 1/3 less than those that
interact effectively.
- They produce lower total returns for
shareholders.
- They fail to produce a premium on the
stock value.
- They experience higher turnover rates.
Are any of the items listed previously
stated as goals in your performance review? Of course not. They
all are signs there is a very big problem that NO LEADER CAN
AFFORD TO IGNORE. So, the next time your team meets, pay attention
to the silence. Then ACT to change it to interaction as fast as
you possibly can. Here are some best practices to make your online
meeting effective.
Create a plan to change your company's
meeting culture--starting today.
Let's face it. We've acquired some very
bad meeting habits over the last few years, and habits don't
change overnight. Change requires commitment, time, and a specific
plan to make online meetings BETTER than face to face--better for
people, for interaction, and your bottom line.
Stop meeting by audio conference alone.
Always supplement it with web conference technology.
If your virtual team meets by audio
conference, only one person can talk at a time. When teams also
meet by web conference, they can also have the choice to interact
through chat, polling, raised hand, participant response panels,
and annotations, among many others.
-
Plan your online meeting for
interaction.
Apply the 80/20 rule--80 percent
interaction and 20 percent information. Use 80 percent of the
time to brainstorm, raise issues, solve problems, make
decisions, and build alignment. Use the remaining 20 percent to
cover "headlines" of critical information everyone on the team
needs to know.
Make interaction overt.
Never ask, "Does anyone have any
questions?" You already know the response you'll get: Full and
absolute silence! Instead, use the web conference feedback tools
to have people respond with a tangible yes, no,
or I will go along with it. Then communicate verbally
around those differences.
- Get trained in how to conduct engaging,
interactive online meetings. The toughest job in the world is to
engage a virtual team linked from the desktop, with all of its
temptations (email, paper mail, and a very high stack of work to
do). Leaders and facilitators of online meetings need new
techniques and practices to replace missing non-verbal cues, to
accelerate team interaction, and create trust when people can't
see each other.
Jaclyn Kostner, Ph.D. is a bestselling
author, keynote speaker, and webinar guru who trains individuals
and organizations to improve interaction, engagement, and results
in web conference meetings, presentations, sales calls, and
webinar events. Sign up for free resources at
http://www.distance.com Access her newest eBook, 5 WAYS TO USE
WEBINARS TO GROW YOUR BUSINESS—FAST! at
http://www.distance.com/estore.html