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Retirement Options for Your Fax
Machine
Most companies have migrated to electronic
methods of transferring and storing communications, and yet fax
machines still linger around most offices, spitting out reams of
paper, most of which ends up either filed or shredded.
Many offices keep their fax machines to
handle purchase procedures that require signed agreements or order
forms. However, using newer technology, many companies integrate
electronic signatures into their online customer agreement pages so
they do not need a physical signature to make a sale.
So how do you gently retire your fax
machine, while maintaining good customer relations?
Here are some things to think about before
letting go of your fax machine,
How often is the fax machine used and how
many of those document transfers could be done electronically?
Consider the cost of utilizing the fax
machine including paper, phone lines, modems, long distance charges,
purchase price of the machine, toner, repairs and so on.
How much hourly payroll funds are spent
transferring printed fax documents to electronic form? For example,
time spent entering product order information or customer, inventory
or shipping data.
If after evaluating the cost involved in
keeping your fax machine, you determine it would be more cost
effective to consider an electronic option, how do you change
procedures without disrupting service?
Implement changes slowly, not overnight, for example:
Launch an online ordering system and take
time to educate your current customers on how to use it.
Educate your security wary clients on
modern encryption methods for electronic data transfers.
If it is not cost effective for your
company to host an online shopping site, you can build an electronic
form that your customers can send by email.
Build new procedures for handling and
processing online/email orders.
Encourage email interactions and ways of
archiving and sharing important communications.
After new procedures are comfortably in place
and everything is running smoothly, again evaluate the cost of
keeping your fax machine. If you still have a few customers or
clients that prefer fax contact, consider using an online fax
service. An online fax service can reduce your costs to under $10
per month for about 200 inbound/outbound faxes. These services allow
you to send and receive faxes through an email account, so you can
maintain electronic communication and yet provide your fax dependant
clients with an option. Some services will even allow you to keep
your current 1-800 fax number.
If you are concerned about securely
transferring files, consider an FTP program that supports secure
transfers. Many FTP programs provide HIPPA compliant transfer
methods.
In conclusion, instead of giving your fax
machine the pink slip, consider a gentle retirement, to maintain
consistent customer relations and ultimately save you money.
Pamela Stevens
Pamela Stevens writes
for
TopTenREVIEWS.com, a review site that publishes unbaised reviews
on a wide range of subjects, including software, online services,
hardware, movies and actors.
Looking for an answering service or call center
firm? If the answer is yes, we can probably help you better than any
other outsourcing company out there. Call us at
800-716-5518
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