Building a
Winning WorkplaceSmall business owners, for
purposes of this article, dental healthcare providers, are
unique to your typical office structure. It tends to boil down
to the front office and the back office. This is where the
business and clinical staff works. This delineation shows up
in the bottom line. I am a proponent of winning teams and not
internal separation of the work force. When everyone is on the
same team, mentally and physically, profits increase.
A Winning Workplace requires more than aesthetically
pleasing architecture, lovely interior design and beautiful
landscaping. All of these are definite pluses, however. Image
is everything, almost. A Winning Workplace requires an
attitude of excellence from leaders for physical, emotional
and fiscal responsibility to its people and outstanding care
for its patients (services or products).
Happy employees make happier spouses, parents, neighbours,
friends and citizens. The impact one's workplace has on an
individual is like that of a pebble thrown into a pond. It's
referred to as harmonic resonance in music. The ripples make
harmonic rhythms that can be felt throughout the universe. An
unhappy team brewing over an improperly delivered change in
job description can make for a hostile work environment in a
very small business. Most health care providers, whether
dentistry or medicine, will readily admit they know very
little if anything about the business of running a practice.
They hire competent employees, consultants and others to take
on the day-to-day requirements of business operations.
Clinically, they are trained, skilled and experts in their
given fields. This acceptance and confession promotes
excellence in the workplace. An expert in dentistry who is not
qualified to handle the human resource functions and
organizational structure of a small dental practice will
eventually manifest itself in the lack of motivation from the
staff and a disregard of his/her authority by the employees.
An office manager would eliminate the problems faced by many
dental offices with a staff of 4 or more. This new leader can
then take on the responsibility of building a winning
workplace.
An Office Manager is required to ensure the team is treated
with dignity, fairness, respect, and appreciation. He/she will
empower the team to help solve problems, do challenging work,
gain new skills, and develop as individuals and professionals.
Each employee will then feel a sense of accomplishment,
satisfaction, and value. They will also enjoy better mental
and physical health. Because the employees are happier knowing
they are being shown they are of great value to the practice;
they will work more effectively, function better as a team
player (destroying the front office / back office drama),
eliminate or reduce tardiness and absenteeism and become
loyal, committed and dedicated to the practice. They will have
no desire to seek employment elsewhere.
Those companies making the "100 Best Companies to Work For"
serve as examples for every company, small or large. The
employees of these companies are providing a higher standard
of care to their customers because a higher standard of value
has been placed on them. These companies get to enjoy a
competitive edge. Their teams outperform the competition.
Coming from a professional sales background, such
accomplishments are sweet!
A Winning Workplace is better for your people and better
for your business! Start the building process, now.
© 2006 Avis Ward of
AWard Consulting, Inc. (Reprints permitted provided all
links are kept active.)
Avis Ward is a Consultant to Dental Healthcare
Professionals specializing in Case Acceptance and
Marketing. More information about Avis can be found
here:
http://aviswardconsulting.com/
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